WE KNOW you’ve heard it a million times by now- the only name of the game in property is location, location, location. They even made a little TV show about it.
Well now three Birmingham-based companies have turned the property game ever so slightly on its head with their perfect demonstration of collaboration, collaboration, collaboration. And they even have a spellbinding little film to prove it.
Sutton Coldfield’s prestige estate agency, Aston Knowles, has partnered with marketing firm Themightykeyboard.co.uk and production company, Tinker Taylor, to create the first in a long series of short films to market only the very finest of the region’s properties.
Focused on the tremendous “story” that’s been lived within the walls of the beautiful Ashbrook House, the four minute epic was created to highlight the very best aspects of living there and to highlight the potential joys of becoming part of the property’s rich history.
And since Ashbrook House, in Four Oaks, was actually designed and built for a famous industrialist and politician over a century ago there was certainly a great tale to tell.
“Ashbrook House is a truly gorgeous property and perfect in so many ways. It’s the kind of home that almost everyone aspires to own, so when Themightykeyboard.co.uk and Tinker Taylor got in touch it seemed a natural fit for us to collaborate in creating something fittingly wonderful,” said Aston Knowles director, Sophie Bullock.
“The homeowners have been waxing lyrical about how incredible their home looks on the film, and are so glad that the story of the property is being used to help in the marketing of a place they have cherished these many years.
“We knew moving into property movies would be a bold step forward for Aston Knowles but now we are more confident than ever that it has been a mighty leap in the right direction.”
And the collaboration’s first production is already proving to be a box office smash with online viewers scrambling to view the Arts & Crafts-styled Ashbrook House in all its six bedroomed splendour.
“It’s been a genuine thrill to see so many people view the Ashbrook House movie and we’re jubilant in seeing our hard work and dedication pay off so immediately,” said Sam Taylor of production company Tinker Taylor.
“The on-line viewing figures have been very healthy indeed and we believe we’ve been justified in our view that the West Midlands housing market can accommodate quality movie production in properly marketing the very finest homes for and to the very finest people.”
Written, filmed and directed over a three day period, the film serves as a showcase of the talents of all involved and has proven hugely popular among the friends of the sellers and fellow Four Oaks residents, many of whom have vowed to have their own movie made when they come to sell.
“The Ashbrook House film is a cracking little production and we’re all delighted with it,” said Jason Kerrigan, creative director at Themightykeyboard.co.uk.
“Sam Taylor and I are over the moon that Sophie was both canny and courageous enough to get involved with us on this venture. We’ve created something that does everyone in the collaboration very proud and also does justice to the magnificence of Ashbrook House itself.
“The attention the film has received has been heartwarming and we keep getting missed calls from California- Hollywood, no doubt, and my money is on it being that Steven Speilberg who’s trying to reach us about getting in on the collaboration. But he’ll have to wait in line.
“Or else it could be that Meryl Streep. Or else Madonna. She’ll be vying for a juicy part in the next epic and I know she’s been on the hunt for something decent since she did Evita, and that’s a while ago now. It could be Madonna: The Sutton Coldfield Era. So watch this space.”