{"id":355,"date":"2023-12-07T16:22:16","date_gmt":"2023-12-07T16:22:16","guid":{"rendered":"https:\/\/astonknowles.com\/news-and-views\/?p=355"},"modified":"2025-06-04T14:39:26","modified_gmt":"2025-06-04T13:39:26","slug":"should-i-reduce-my-asking-price","status":"publish","type":"post","link":"https:\/\/astonknowles.com\/news-and-views\/property-news\/2023\/12\/07\/should-i-reduce-my-asking-price\/","title":{"rendered":"Should I Reduce My Asking Price?"},"content":{"rendered":"\n

Should I Reduce my Asking Price to Achieve a Sale?<\/strong><\/p>\n\n\n\n

Price reductions are on the increase in the UK housing market, but should you reduce yours in order to get moving?<\/p>\n\n\n\n

In the last 18 months the housing market has transitioned from a seller\u2019s market to a price-sensitive buyer\u2019s market. Reductions are becoming more commonplace to achieve a sale but if your home is on the market, we advise that you don\u2019t reduce your asking price by too much, too soon.<\/p>\n\n\n\n

Two things contribute to selling a home \u2013 price and marketing. If your listing has clear images showing your home off at its best, perhaps with an accompanying video tour, but is suffering from a lack of viewings, perhaps it\u2019s time to revisit your asking price.<\/p>\n\n\n\n

It\u2019s our job as an agent to put together an impeccable marketing package that helps your home stand out, with the price as one of our many marketing tools, which we can use to attract interest.<\/p>\n\n\n\n

Is this time of year a good time to lower my asking price?<\/strong><\/p>\n\n\n\n

With the abundance of seasonal discounts on offer as we look towards Christmas, it might be tempting to lower your price, but traditionally the market is weaker in the final months of the year. Sellers who aren\u2019t in a rush to sell may be better off waiting until January.<\/p>\n\n\n\n

Do I need to reduce my asking price to achieve a sale?<\/strong><\/p>\n\n\n\n

Despite more price-sensitive buyers, on average, two-thirds of sales agreed in September were for homes where the asking price wasn\u2019t reduced*<\/p>\n\n\n\n

Our advice for sellers looking to secure an offer this side of Christmas is to check with your agent to ensure your property is priced at the right level for your area. It can be tempting to go with the cheapest agent who promises the highest price, but this can lead to disappointment\u2026and no interest from buyers.<\/p>\n\n\n\n

Working with a qualified and reputable valuer, such as Aston Knowles Chartered Surveyors to obtain a professional Market Appraisal will offer you honest advice in regards to the sales and marketing of your home. We take into account construction, size, condition, and location of a property combined with the sale price of comparable properties that have recently sold in the area in order to provide an evidence-based valuation.<\/p>\n\n\n\n

To discuss your valuation requirements, contact enquiries@astonknowles.com for a quotation or contact 0121 362 7878 to speak to our friendly team.<\/p>\n\n\n\n

*Source -Zoopla<\/p>\n\"Facebook\"<\/a>\"linkedin\"<\/a>\"youtube\"<\/a>\"instagram\"<\/a><\/span>","protected":false},"excerpt":{"rendered":"

Should I Reduce my Asking Price to Achieve a Sale? Price reductions are on the increase in the UK housing market, but should you reduce yours in order to get moving? In the last 18 months the housing market has transitioned from a seller\u2019s market to a price-sensitive buyer\u2019s market. Reductions are becoming more commonplace […]<\/p>\n","protected":false},"author":1,"featured_media":431,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[16,15,14],"class_list":["post-355","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-property-news","tag-asking-price","tag-reduce-sale-price","tag-sale-price"],"yoast_head":"\nShould I Reduce My Asking Price? - Aston Knowles<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/astonknowles.com\/news-and-views\/property-news\/2023\/12\/07\/should-i-reduce-my-asking-price\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Should I Reduce My Asking Price? - Aston Knowles\" \/>\n<meta property=\"og:description\" content=\"Should I Reduce my Asking Price to Achieve a Sale? 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